Realizing the shift in media consumption, Nargis launched her own YouTube channel. Here, she releases short-form skits that replicate the intimacy of a stage show. She has successfully managed to monetize her "roast" style, earning millions of views by collaborating with younger influencers like Nasir Chinyoti and Rana Ranveer .

Nargis’s media content serves as a linguistic archive. She preserves the raw, evolving Punjabi slang of urban centers. Her jokes often highlight the struggle of inflation, electricity load-shedding, and corrupt peons—issues mainstream news anchors ignore. In doing so, she remains the voice of the silent majority.

In the 2020s, Nargis evolved. Clips of her classic stage plays ( Bara Maa , Jera Teni Nal Pyaar Karega ) exploded on TikTok and YouTube Shorts. A new generation, Gen Z, discovered her "roasts" and started using her dialogues as memes. She successfully transitioned from stage to digital influencer, proving her media relevance.