For now, their millions of subscribers remain eagerly waiting for the next post. And if the past year is any indication, Santos and Brooks will continue to redefine exactly what that post can be. — End of article —
Their business model extends beyond monthly subscriptions. In 2025, they launched a branded merchandise line ("SB Collective") featuring athleisure wear, and a podcast titled "The Business of Being Seen," which debuted at #3 on Spotify’s Lifestyle charts. OnlyFans underwent significant policy and interface changes in 2025, including a revised age-verification AI and a tiered payout structure favoring creators with high engagement retention. Santos and Brooks adapted quickly, introducing a "choose your own adventure" pay-per-view model that allows fans to vote on future content themes. OnlyFans 2025 Serena Santos And Natalie Brooks ...
"We came up in an industry with no safety net," Brooks said. "If we can provide contracts, mental health resources, and tax guidance to even 100 new creators, that’s more important than any viral post." The duo has announced plans to step back from daily explicit content in late 2026 to focus on a documentary series about the creator economy for a major streaming service. However, they assure fans their OnlyFans page will remain active with exclusive archival footage and monthly live events. For now, their millions of subscribers remain eagerly
The platform’s most dynamic duo discusses creative control, financial independence, and the future of fan-driven content. In 2025, they launched a branded merchandise line
Exclusive Access and Digital Empire: How Serena Santos and Natalie Brooks Redefined OnlyFans in 2025